CRM
We source rich data on your audiences for a deep understanding of who they are and what they need from you, so you can create personalised interactions and build exceptional relationships.
Whether it’s a life-changing new drug for rare diseases, a groundbreaking piece of software for the operating theatre, or a medical device to improve the lives of patients and nurses alike, our CRM strategies will help you reach and engage the right people.
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We help you implement compliant consent management and develop strategies to collect relevant data on HCPs and patients. As always, everything we do adheres to strict governance and GDPR requirements.
After data collection, we design a cohesive omnichannel experience to help audiences make choices with you in mind. Our strategies can maximise your sales and build personal, long-lasting relationships with HCPs and patients alike. Ultimately, we’ll help you get better healthcare outcomes with your product as the star of the show.
Case Study — Long-acting factor VII drug / Patient relationships
Working with a true innovator in haemophilia management, we built relationships with thousands of patients whose lives could be transformed by a new, long-acting treatment option.
Social media data and access to existing patient communities allowed us to precisely segment and hyper-target patients and caregivers with relevant information. As a result, word quickly spread about this potentially life-changing new possibility.
